get your website to top of Google
There is no doubt that every website owner wants to be ranked first in Google search results, and there is a good reason for that.
We all know that squaring on top of Google search engine results means getting a lot of visits to the website. Even more, being on top of the research results is one of the most important reasons for increasing credibility in most people's eyes.
In addition, your top-up of Google search results by selecting attributable keywords is very important for companies.
How to Get My Site to Top Search Results
How do you get a good order in Google search results? Is Google's top search result a monopoly on big websites such as Forbes and Buzzfeed? Or can you make your way to the top? Well, in short, the answer is "Yes", you can get the highest results in Google Search by following some important strategies.
In this article, we show you the top 5 strategies you can use to help you do this.
1. Improve your domain authority
Domain Authority is a measure developed by Google a few years ago to assess the reputation of websites.
Google stopped posting this number for a while, but in one form or another, it is still clearly an essential part of Google's algorithm to evaluate sites. To fill that void left by the official Google number, Moz created its own domain authority algorithm to perform the same function.
This algorithm attempts to reverse-engineer Google's algorithm to determine the reputation of the site. Just like Google's algorithm, Moz's Domain Authority algorithm classifies websites from 1 to 100 based on several factors such as backlinks and your site's traffic record.
As you can probably imagine, it takes a lot of time and effort to increase your domain authority. Google and Moz target consistent and appropriate content that meets researchers' needs.
Most of the main sites on search engines have been around for years and have hundreds - if not thousands - of pages, articles, and web visitors. The good news is that the lower your location's domain authority, the easier it will be to increase. For example, for a site as large as Hootsuite, increasing domain authority from 91 to 92 is a pretty massive achievement.
On the other hand, a new website can increase its domain authority from about 1 to 2 without the slightest effort. It's like raising the bar in a video game, where going up in the first tiers is easier, while gradually getting harder as you go higher.
Almost any website can access a domain authority of at least 10. However, exceeding this figure can require some real effort. As the domain authority of your site plays a big role in how Google displays your content, if you want to top the search results on Google, it's helpful to monitor where you are and determine where you want to be.
Generally speaking, the power of the domestic business is considered to be somewhat good 20 to 30. This will often lead to the highest local search results. However, international companies often need to achieve higher goals, so domain authority in the 40-60 range will do the trick, although the top tier is always the best.
2. Get more backlinks
As mentioned above, backlinks or Backlinks are a key part of how Google determines the value of your content.
The idea here is very simple: when a website or web page provides valuable content, other websites will naturally want to link to this content, and they will provide many backlinks that lead to this site.
The only problem is that most search engine users don't look much to find good content. They usually look at the first search results on the page and choose one of these first sites to cite. As a result, content that is classified as good content tends to have more backlinks, while content that is not classified as well tends to decline further. So how do you overcome this problem?
No doubt one of the best ways to increase backlinks to your site is by marketing your content. The more high-value content you create, the more likely people are to find it and put links to it on their websites and blogs. This is one of the most important reasons for companies' interest in blogs, as these blogs help them post their own content and build a broad segment of the audience that follows their business.
Another way to use content marketing is to create a so-called "lead magnet." These are usually highly valuable parts of content such as case studies or white papers that provide a unique and distinct view. Because these resources are specific to your business, when people want to use your data in their content, they usually add backlinks that lead to your site as a source citation. Agorapulse's Social Media Lab is a great example of this, conducting tests and then publishing results in free online case studies.
With any content strategy, the important thing is to find ways to increase long-term vision. Perhaps your content won't rank first on Google search results overnight, so you need to distribute your content more directly for background links. For example, you can share your content on social media, ask influencers to review it, or email directly to websites and ask them to link to your content.
Or if you really want to ensure you watch your article, you can always run advertising campaigns to promote your content. If you're not sure how many backlinks you have or want to know how many links you get, you can use a tool like SEMrush backlink checker tool to track backlinks. Using tools like this, you can track backlinks, monitor "toxic" backlinks to remove them, and generally stay on top of your backlinks strategy.
3. Create your own backlinks
Of course, if you really want to make sure your content gets background links, why not do it yourself? If you write articles for other websites, you are the one who decides which high-authority content to link to.
This kind of strategy requires a lot of work, but it's one of the most guaranteed ways to get background links from other websites. Most publishers - most likely including you - like free content of high quality, so if you want to create good content for a site, they will usually be willing to post it. At a minimum, you will usually get at least one backlink to your website in your author profile, and if you have great content on your website, you may be able to cut some additional links in the actual article itself.
The trick here is to make sure you have top-notch non-promotional content on your website - content that people can't get anywhere else. As a rule, include at least 3-5 internal links per 1,000 words of content.
Links at the beginning and end of your content are the most important in Google's eyes, so be sure to place links to your content in these places whenever possible.
4. Use appropriate keywords
Your Keyword Strategy strategy should be at the heart of your priorities for a good arrangement of Google search results. All previous steps won't work much if you're using the wrong keywords.
In fact, there can be more visits to one post on your site than any other site. However, not all of these visits are translated into conversions because visitors discover that the page content is not linked to the desired content and exit the site.
On the face of it, the article should be a tremendous success according to the traffic numbers. Unfortunately, due to the lack of use of appropriate keywords, the article will not appear to the type of audience interested in published content. As a result, it will be no stranger that no one will make the transfer within the site.
It's not that your content is bad or that you have a misleading title. With all this in mind, you should improve each individual page and each piece of content according to well-thought-out keywords. In addition, each page should get its own primary target keyword to avoid deconstructing keywords.
Here are a few things to note when choosing the keywords you want to target: choose keywords cleverly Choose your keywords based on your site's domain authority. If you want instant insight into Google search results but have a maximum of 16 domain authorities, you need to search for the least competitive keywords. Choose from low-quality keywords and find those with the highest search capabilities among the many, and start from there.
You can still create content and pages for top competitive keywords that can be shared elsewhere, but remember that you may end up on page 6 of the results! Focus on the intention of the researcher's User Intent consider the intention of the researchers. If you want good results, your content should match the goal of searching behind the keyword.
It is possible that a person looking for a Graphic Design Office will not want to read an article on "10 tips to determine whether creating a design office is the right thing for you!" In short, if your content does not align with the estimated search goal, it will not matter how well you arrange it.
Use various keywords, use various keywords. A balance between long and short words. This will help you expand your reach and make it easy to target users at all stages of the purchase process and conversion path, which is very important for marketers to achieve.
While developing a keyword strategy, you'll need to do a fair amount of research. Tools such as Google's Keyword Planner keyword chart are a great way to identify relevant keywords.
Searching for the right keywords for a puzzle can be complicated, but you must solve it to make the most of a keyword strategy.
5. Improve your website
If you are looking for a direct way to increase your ranking in Google search results, you may want to improve your website, and here we mean to improve it technically.
No doubt, the first thing you start with to improve the site is the speed of your site. These days, we all expect immediate and quick gratification in everything. We want our food to be ready quickly, packages to arrive in two days or less, and of course, webpages to be loaded in less than a second.
According to Google, increasing page loading time from one second to 3 seconds increases visitors' bounce rate from the page by 32%. That's just two seconds delay! While at a 10-second loading time, the bounce rate for visitors rises to 123%.
Because Google's goal is to connect people to the web pages and websites they're looking for, they care a lot about things that might increase the bounce rate.
After all, a high bounce rate indicates a bad user experience. Because Google doesn't want to, Google's algorithms make sites with slow loading times late in search results. This applies to both free search results and paid search results.
Therefore, if you are looking to optimize search engines (SEO), improve search engine marketing performance (SEM), or just the overall user experience, increasing the speed of your website should be a priority.
You can check your upload speeds through this link.
Once your website is up and running quickly, check if you have any technical issues to resolve for search engine optimization.
Broken links, indexing errors, and others can affect the classification of your search engine optimizers, so it's useful to stay on top of the technical side of things.
SEO work may not be as fun as creating content or getting background links, but it remains technically important. Best of all, it is completely under your control, so spending a little time here can often lead to great results.
Google Search Results Release
- Finally, topping Google search results is a great target for any website.
- In fact, this is why there are paid Google ads.
- Apart from that, the strategies described above are really the key to getting a good order in Google search results.
- It should be borne in mind that there is no exact science to getting # 1 among the search results, but there are ways to significantly improve your ranking and get the results you want.
What do you think? Have you ever tried to improve your ranking on Google? If so, what strategies have you found most effective? Share your thoughts and questions in the comments below!
Source based on this article: disruptiveadvertising
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